The Trovio Score

A credit score for creators.

When a creator sends you a pitch through Trovio, this is the number on the front. The rest is here to tell you what it means.

200
out of 850

Four things go in.

The rest stays our secret sauce.

Reach

How big the audience is, across every platform they've connected.

Engagement

How loud the audience is back. Likes, comments, saves — the stuff that can't be faked.

Consistency

Whether they show up week after week, or only when the algorithm is on their side.

Momentum

Where the curve is pointing. Growing audiences score higher than coasting ones.

A number you can actually rely on.

Pulled from real platform data.

Connected directly to the creator's Instagram, TikTok, and YouTube accounts.

Refreshed every night.

Yesterday's posts, today's score. Never months out of date.

Can't be gamed.

Weighted toward engagement, not raw follower count. Bought audiences don't move it.

About Trovio

Trovio is a digital talent agent for creators — the layer between you and the right person to pitch your brand.

Every pitch you receive through Trovio comes from a creator whose business is healthy enough that we'll stake our name on it.

Learn more for brands